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Sanderson *

Lavish surrealism just north of Soho
Trendy, stylish and playfully designed Ian Schrager/Philippe Starck enterprise in a former 1960s furniture store. One of two Schrager/Starck hotels, along with St. Martin's Lane. Certainly not for everyone, but if you're passing by you might have a look inside and steal a ride up one of the two elevators (UK = lift) with their trippy, cosmic holographic interiors. If you fancy a drink, the 80-foot Long Bar — just on the right as you enter the hotel — offers a certain introduction to buzzy/fashionable London. The dark, hallucinogenic and more exclusive Purple Bar is accessible to only those staying in the hotel.

Tags: Mixed Gay/Straight, $$ - Standard, Boutique Hotel, Spa

50 Berners St, Fitzrovia
London, England W1T 3NG

+44 20 7300 1400


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  • robertbmalcolm53 is now a fan

    December 17, 2013 ·

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    "So hip it's funny!"

    May 25, 2011 ·

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    December 8, 2010 ·

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    June 12, 2010 ·

  • disco7777 gave this place *
    Life's a party
    THis has got to be the most exuberant hotel I have ever stayed in - the party starts at the Long Bar and ends in your room. Love this hotel: accomodations, staff, ambience, elevators.
    first review First to Review

    February 24, 2009 ·


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