My Bloomsbury Formerly: myhotel Bloomsbury

What do you think of this place? Love it or not?
Boutique hotel just minutes from Soho
Part of a small boutique chain, this 86-room/suite hotel employs feng shui and has a thing for the colour orange, and it's ever so conveniently located just off picture-perfect and quintessentially Georgian Bedford Square, just an eight-minute walk from Soho and three minutes from the British Museum. Opened 1999. In 2015 the hotel changed its name from myhotel Bloomsbury to My Bloomsbury. Tube stations: Tottenham Court Rd and Goodge Street.