This very pleasing hotel in the heart of historic Bloomsbury dates from 2001, when developers (overseen by New York-based designer Alexandra Champalimaud) melded together five adjacent 1770s buildings, some of which were once home to early-20th-century literary luminaries such as Virginia Woolf. The 50-room/suite hotel's traditional decor and style sit well within the Georgian ghetto that is Bloomsbury, augmented by two lovely gardens. Within walking distance of atmospheric Fitzrovia, the British Museum and just minutes beyond, Covent Garden, Soho and Oxford St. Prices are neither budget nor as exorbitant as one might think. A member of the prestigious Small Luxury Hotels of the World collection.
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