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The White Swan *

Formerly: BJ's White Swan

A non-rough pub-club in a rough part of town
Decidely off the map for some, the White Swan nevertheless has its place as the jewel of London's working-class East End. Home to skinheads, strippers, muscle worshippers and talented drinkers who are game for dancing, comedy, cabaret and other pursuits. As full-on and unpretentious as it gets. Opened 1985. In September 2013 new owners (a straight company) reverted to club's original name The White Swan, with previous chiefs having operated as BJ's White Swan for several years. Major structural and decor changes in 2014 and 2015. Basement club space due November 2015, when the bar will once again open on Sundays. DLR: Limehouse. Tube stations: Stepney Green and Aldgatge East.

Tags: Mostly Men, 20-somethings, 30-somethings, Cruise Bar, Dancing, Drag Shows, Go-go boys/strippers, Karaoke, Smoking Area, Outdoor Patio, Cabaret

556 Commercial Rd, Limehouse
London, England E14 7JD

+44 20 7780 9870
Tue 9pm—midnight; Wed and Thu 9pm—2am; Fri 9am—4am; Sat 9am—5am


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  • August 21

  •   A refurbished venue doen't seem to have improved.
    GRAHAMD40 ·

    May 28

    After many years of going to the White Swan - went last night for the first time in a year - complete change in terms of venue - refurbished and back element now a gentlemans club. Drag artist (Sandra) was a bit pissy! Didn't like videos being taken of her act - probably because of the lack of talent. Needs to give up her act. Didn't inspire. New refurbished venue has the same atmosphere - needs to change - doesn't inspire a new crowd to go!

  • May 28

  •   Popped my cherry
    Danny90 ·

    August 15, 2014

    First time and the barman made me so welcome, chatted to me until the bar got busier, I even sang on the karaoke! Loved my first time at the white swan, can't wait to return!

  • August 14, 2014

  • Djan77 was here

    March 7, 2014

  • carlallen22 was here

    January 31, 2014 via foursquare

  • billie63 is now a fan

    March 30, 2012

  • DTrain is now a fan

    June 15, 2011

  •   attitude free, fun eastend bar
    androo ·

    February 19, 2011

    I've been coming here for years. Unpretentious, friendly, some hot guys. The longest running amateur strip is held every Wednesday night hosted by the inimitable Sandra. the area is actually quite safe, the club being on a main road next to Limehouae station. It's nice to go to a place that is attitude freehand where you're almost guaranteed to strike up a conversation.
  • more (5)


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