Abercrombie & Fitch

88% love it
Flagship outlet for imported Americana
An entertainingly ridiculous club-style atmosphere defines this thriving consumer outlet that ranks high among London's buzziest clothing desinations. Features include roving male models to handle customer queries, over-the-top male-specific murals and sculptures, and a seemingly never-ending series of similar-looking rooms in a rather nice building in the corner of posh Mayfair that is closest to Soho. Plus smooth-as-silk shirtless meet-and-great males at the front door, though they are possibly a thing of the past. It's so dark and humping with music that your first instinct, in true Patsy Stone mode, will be to ask where the bar is. The clothing is not necessarily the main reason for visiting this establishment.


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      Michaelfs6 23 hours ago

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    • freshlyroasted
      freshlyroasted Over a year ago
      Hates it

      one for the US tourists who are feeling homesick
      ONe for the US tourists who are feeling homesick

    • sac
      sac Over a year ago
      Hates it

      Overpriced t shirts sold in a ...
      Overpriced t shirts sold in a darkend space so you cant see what you are buying whilt beeing gassed by the stench of abercrombie! If you must buy get it in the US where it is cheaper .... like most US retailers they jack the prices up in Europe

    • gregory44000
      gregory44000 Over a year ago
      Loves it

      Where my money goes
      Amazing place. Nice clothes, hot staff. Always a nice time when I visit London

    • Sundancekid
      Sundancekid Over a year ago
      Hates it

      A club or clothes shop?
      Novelty wearing off! Was fun to go there when it first opened. Loud music, dark environment and shop assistant that stands around and look pretty. A lot of money for some upmarket American Gap stuff.

    • roundupcowboy
      roundupcowboy Over a year ago
      Hates it

      buy it in the states its half the price!
      twice the price for the same stuff. pass